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Privacy Policy

We keep it simple: your data helps us build a better sports product, and we never sell it. Here's the full picture.

Last updated: May 2025

Information we collect

  • When you sign up for early access or join our waitlist, we collect your email address and any other details you voluntarily provide.
  • When you use the PlayFish app, we collect usage data such as the sports and stories you engage with, session duration, and device/browser information. This helps us improve the product.

How we use your information

  • To send you product updates, early-access invites, and relevant sports briefings you've opted in to receive.
  • To comply with legal obligations and protect the rights, property, or safety of PlayFish, our users, and the public.

Data sharing

  • We do not sell your personal data. Ever.
  • We may share data with trusted third-party service providers (hosting, analytics, email delivery) who process it on our behalf under strict data-processing agreements.
  • We may disclose data when required by law or to respond to lawful requests from public authorities.

Cookies & tracking

  • We use first-party cookies to maintain your session and remember your preferences.
  • We may use analytics cookies (such as those from privacy-friendly tools) to understand aggregate usage. You can disable cookies in your browser settings; some features may not work as expected if you do.

Data retention

  • We retain your personal data for as long as necessary to provide the service or as required by law.
  • If you ask us to delete your account or data, we will do so within 30 days, except where we are required to keep it for legal or regulatory reasons.

Your rights

  • You have the right to access, correct, or delete the personal data we hold about you.
  • You have the right to object to or restrict certain types of processing, and the right to data portability.
  • If you're in the EU or UK, you have rights under GDPR. If you're in California, you have rights under CCPA.
  • To exercise any of these rights, email us at [email protected].

Security

  • We take reasonable technical and organisational measures to protect your data against unauthorised access, alteration, disclosure, or destruction.
  • No method of transmission over the internet is 100% secure. We cannot guarantee absolute security, but we take data protection seriously and review our practices regularly.

Changes to this policy

  • We may update this Privacy Policy from time to time. When we make material changes, we'll notify you via email or a prominent notice in the app. Continued use of PlayFish after changes take effect constitutes acceptance of the updated policy.

Contact us

  • Questions, requests, or concerns? Reach us at [email protected]. We aim to respond within 5 business days.
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